I recognized an opportunity to enhance the Chicago Bears' 'On to 2024' graphic by incorporating key elements that would elevate its visual appeal. In my redesign, I introduced dj Moore, integrated contemporary typography, and applied additional textures and lighting for a more dynamic presentation.
To showcase the improvement, I juxtaposed my graphic with the original created by their creative team. My goal was to create a side-by-side comparison that illustrates the enhanced visual impact and excitement generated by my version. I believe my design offers a more captivating and hype-inducing solution, serving as a powerful reminder to fans of the anticipation for the upcoming year.
Through this project, I aim to demonstrate my proficiency in enhancing visual communication, showcasing a keen eye for design, and contributing to a more compelling and effective representation of the Chicago Bears' narrative.
In my approach, I focused on refining aspects such as subject lighting, type hierarchy, and the omission of redundant details, specifically avoiding the repetition of divisional teams played both at home and away. This ensures a cleaner and more visually engaging representation.
By carefully considering these design elements, I aimed to provide a comprehensive and aesthetically pleasing portrayal of the Bears' journey into 2024. For more detailed information, I encourage viewers to explore the Bears' official website.
